Non-Profit Marketing Programs
According to The Chronicle of Philanthropy, there are more than one million non-profit organizations in the United States—a field that’s currently growing at about 5% a year.
Unfortunately, only a small percentage of non-profit organizations have a seasoned marketing director on staff. Most rely on interns, well-meaning volunteers, and graphics professionals for their “marketing”. As a result, priceless time and opportunity is lost with ineffective (and often, misdirected) marketing efforts.
Yet how can a non-profit organization market intelligently, without a full-time marketing professional?
The answer is Marketing Triage: selecting the few marketing opportunities that will have the greatest impact for your organization. Marketing Results works with a wide variety of non-profit organizations—from symphony orchestras to educational institutions to social services groups. In all cases, the key to success is in the identification and pursuit of essential marketing goals.
Non-profit organizations discover the value of a cohesive marketing program, customized to budget and mission. Marketing Results also can implement as much (or as little) of a program as desired, giving your non-profit group unprecedented marketing flexibility. Very often, marketing programs do not have to be very expensive to be very effective.
For more information, including specific examples of successful programs, contact Marketing Results.
Marketing Results
901 Montgomery Avenue, Suite 305
Bryn Mawr, PA 19010
Telephone: 610 526 2166
e-mail: jims@marketingresults.com
Back to Top
|